Sunday, September 12, 2010
Wednesday, September 1, 2010
Musing No. 15 - The Endgame

Unfortunately I am currently working on a project at my day job of marketer/web designer/graphics designer where the latter seems to be the case. I have faced many different situations where it forces me to grow and I end up making something that I never knew I could make, and a damn good finished product at the same time. I'm sure this will be the case this time as well, but I'm hardcore stressing it all the same.
Way too much coffee, way too many hours, and more than a little late-night television rolling on in the background but I get the job done. I constantly remind myself that I overwork now so I can enjoy later, where as a good portion of my friends work a little (9 to 5) then enjoy a little in the moment - and that's what they will be doing for the rest of their lives. They will never be living life to the fullest as it is meant to be lived, because they will be at the dead end jobs probably the rest of their lives and only actually living in the few night and sometimes weekend hours, coming up to breath with the meager vacation days allotted by the boss in the big corner office.
The point of this post is to encourage the dream chasers out there in the plight of your cause. There is a light at the end of the tunnel and while you may be moving slower than your counterparts are traveling in life's tunnel, you'll emerge from it driving in a Porsche 911 GT3 RS (or whatever german/italian sports car you prefer).

And if you aren't working for yourself - I would like to remind you the cold hard fact that so many GM/Chrysler/Union employees are learning now - retirement at 60 isn't guaranteed. If you are sitting on a dream - shame on you. But don't worry - the dream-chasers will always need employees to work their dreams for them.
End of Musing No. 15
Sunday, July 25, 2010
Musing No. 14 - My Observations
But where I've not been writing much, I have been observing just as actively - likely more actively than normal. I would like to share some of my observations with the world now. (Yes. The whole world reads my blog. What of it?)

Yes, Lindsay Lohan has continued the proud tradition of celebrities who repeatedly break the law and then wonder why they get in trouble for it. But hey, she got like a month cut off her 'a little longer than a month sentence' so I guess she really didn't get into trouble for it. And she's already gay, so getting violated by other women won't really be that traumatic either. Come to think of it, that doesn't really sound like a whole lot of trouble when you really play it out...I'm thinking I might need a new headline....
That sounds about right.

Yes, you read that right. Still Awesome. Now if some of the allegations are true, he's also guilty of a few crimes, but that never stopped other celebrities from being loved. And I don't hold the fact that he at least tried to follow God and all that against him like the media seems to want to. That doesn't seem to make sense to me - 'Because you tried to be good and didn't succeed you are much worse than all the people who just try to be bad and succeed.' lol. The guy has battled alcoholism, he's bipolar and now he's apparently crazy. Just chalk another point up to 'Awesome' in my book.
Also making me dislike him less and hate the woman more is the week and half of daily audio tid-bit releases. Nothing says conniving bitch more than a woman realizing she has no legal right to his money so she just tries to tank him in a slow tortured career suicide. When I have more money I'm hiring Mel to join my posse and just curse people out. If you have listened to the tapes at all, you have to admit - he is good at insults, like really really good.

Lol, Yes yes, my political rants are not appreciated - dually noted. I'm assuming this was the cause of 3 people blocking me on twitter - but out of my 9000+ twitter followers, 3 seems like an insignificant number. And now that I've stunned you with my math skills:
I have no personal issue with Obama or anyone else in the White House, but they really seem dense at the moment. If we wanted someone to pursue their own agenda and not deal with the actual problems of the country, well then we wouldn't have needed 'Change' now, would we?
The combination of a Healthcare Bill that only taxed people who didn't buy Healthcare, a Stimulus Bill that didn't stimulate, The Cardcheck Bill that is trying to make a majority of the businesses Unionized so we can have nationwide the joy that Detroit has had with the Auto Unions, and Cap & Trade that taxes companies that pollute too much, (because we need more taxes on companies in America right now) It appears we are in the middle of a war on American Wallets. "No-good wallets, always planning schemes behind our backs."

I laugh when I hear about people talking about the 'filthy rich' people on wall street, big firm execs, big oil or whatever else. The reason I laugh is because if 99% of the people who complain about these people were offered the same position for the same pay they would almost all take it. I heard someone call into a show to complain. Here is what I heard, which made me so happy:
Caller: "I'm so pissed off at the big CEO's of big oil and big business and Wall Street. Obama needs to take them all out and give the money to the people they have stole from! It's not fair that they make that kind of money when the rest of us suffer!"
Host: "Now real quick, I just want to ask - how much would you like to make if you could?"
Caller: "I would love to make 100 grand a year, like those greedy Wall Street folks make."
Host: "That sounds like a great salary, so what are you doing to make that kind of money? What have you done in preparation? Have you gone through 8 years of schooling, climbed your way up the corporate ladder over 30 or 40 years? Have you spend nights away from your family, sleeping in a hotel bed by yourself more nights than you get to sleep in your own bed with your wife?
Caller: "...."
Host: "I didn't think so. Call me back when you've done all that, and then we'll see what your point of view is.
I want to develop a TV disclaimer device, that puts a nice disclaimer on all speeches on TV. Here are some examples of what you will hear once I develop this device. Obama, in a big political speech, "And I Will Make Sure that the Rich Fat Cats on Wall Street (whose money I glad took to fund my campaign) Don't Steal From Americans Anymore! (and by steal, I mean find ways to make money in an economy that I'm trying to kill.)"
This an example of what would be heard. Of course it wouldn't be popular by any means, because people love to have an enemy other than themselves and love not being held accountable for their own mistakes. Furthermore, most of these people who are rich worked long and hard to get to where they are, and if most people put in the same amount of time and effort would also end up in the same great positions. But it is easier to not do anything and just complain - and easier has become the American way apparently.
That is a few of my observations in the past few months, and I'm sure I'll share more.
End of Musing No. 14
Friday, June 25, 2010
Musing No. 13 - Celebrities and the Nazi Card

(http://www.thesun.co.uk/sol/homepage/features/3027440/Exclusive-Paul-McCartney-chat.html)
Now I'd like to address the first part, first. I'm not saying the oil spill isn't bad, I think it's terrible and I don't like seeing the pictures of baking pelicans anymore than anyone else. But come on Paul, the oil spill is because of global warming? What, did global warming bake the brains of the people who rushed the job and didn't do all the necessary procedures to stop a disaster beforehand? It really bums me out when great musicians are mentally retarded.



You're making people hate anything that sounds like it might be eco-friendly, because they associate it with you. So cut it out or I'm going to wipe my ass with your curtains to save toilet paper.
Monday, April 5, 2010
Thursday, March 25, 2010
Musing No. 12 - The Way To Win The Uphill Battle
Turning positive into negative. The age old quest of mankind's history. How do you take crap and turn into lemonade? Well you don't. Crap would make terrible lemonade. You use the crap to rise above.
Don't bother with the fact that all our politicians seem to hate people who actually make something of themselves. That will be wore as a badge of courage once you get there. So you've swam through the river of monkey feces, what now? There appeared from back there to be a nice field of flowers back there from down this yellow brick road, but now I am seeing that I am only getting drudged down and quite wore out and sleepy from this march.



If he can't be successful, no one can.
You have to think to the next step. There are two great advantages for doing this:
First, Thinking big and thinking beyond your current step gives you something to look forward to. Yes yes, this step may suck. Working up from the bottom always does. But when you get past this step - look at what you have to look forward to. Look at what you have coming up next. Thinking big shows you more of the big picture when the small details depress you to no end. And that leads us to point number 2.

Second, Thinking big let's you picture where your current step falls in the overall scheme of things and helps you align it with your overall goals. It is easy to get so focused on the current step that you forget about the provisions for the next steps. Don't burn your bridges until you know you won't need them! Thinking big will allow you to see the big picture and put your current locale into an overall plan. Planning ahead is also a great way to not rush the steps - as each step is important, and since you are on the bottom - you are building your future's foundation. Remember that when trying to jump ahead - you may fly high and far, but if you don't build these foundations first, your future will fall.

End of Musing No. 12
Saturday, March 20, 2010
Musing No. 11 - Option 3 through Number 2



Sunday, February 28, 2010
Musing No. 10 – The Beast Can Make Or Break You.
But Damn, They look cool with their guitars.
I would like to emphasize the power of loyalty. This is very similar to what we in the business world refer to as the power of the local market. It’s very simple – if the audience feels a connection to you because of your sharing of the same location, then they will be loyal to you to the end. For instance, we here in Grand Rapids, love our ‘Red Hot Chili Peppers’ – being as they are a native Grand Rapid band. Red Hot Chili Peppers returns that loyalty by letting it be known that Grand Rapids is where their roots are, and then they throw us a bone with ‘Especially In Michigan’ a track that get’s frequent play in these parts. It’s a very basic concept, but one you had best learn – your home base will always be your strongest.
Just remember wherever you go – keep your home base in mind. Create a street team, where they can help you out with promotions, and you can give them free shit. Give away freebies at the home shows - letting the crowd know that you don’t do this for anyone else. That makes it even more powerful – because it combines the power of loyalty with the power of free stuff – two marketing dynamos, especially when it comes to the music industry.
Now in contradiction – if you don’t acknowledge your home base any differently than you do any other crowd – if you don’t remember ‘the little guy’ when you go big….or bigger anyways – then they will make you bleed. They will tear you apart.

Always remember where you came from as a musician, always remember the hometown – because they are ultimately your foundation, and will almost always be your biggest fans and biggest promoters.
End of Musing No. 10
Saturday, February 20, 2010
Musing No. 9 - Musician Magic
When you are small, you need to 'Wow' the world with your creative genius. Art is not something that is created with millions of dollars - art is something that is taking something and making it nothing. And you can do that. You can take that small Line 6, Peavey, or Marshall amp - you can take that small Dillion, Epiphone or First Act guitar create something that the world has never seen. You have to stop waiting for the world to hand you the big weapons that the music industry has at it's ever-waiting disposal, and know that the 'Wow Factor' is in the ability to make something amazing from your small stack/amp/crappy PC abilities.

The true artists can take a crappy doormat and make a picaso piece. The true artists can take a Target purchased guitar and make a form of music that the world has never seen. Sure, you will get picked up by a Major industrial label when you make that music, but the point is that you can MAKE IT when you have nothing. YOU can make musical art with nothing but your raw creative talent at your disposal.
I believe the industry has gotten into a funk. A funk that means the same old' same old. That is where you come in. You - the creative musical genius, who has nothing but his hopes his dreams and creativity, and his desire to make the world better.
The point that I would really like to Pound home is that you don't need the big fancy tools of the music industry to make the best music anyone has ever heard. All you need is a guitar and a microphone. Or heck, all you need is a tape recorder. Something to record you creating the best art the world has ever seen.
You need to be brave. You need to be daring. You need to dare to be ridiculed. Look back through history - the greatest creators of all time were ridiculed, they were torn down - all because their creations were different. But you know what? Different is the best. Different is the blood that the industry lives by. Different is what takes you on a multi-million dollar tour of America, Germany, and Ireland. DIfferent is what makes you the artist to define our generation.
I would advise you - over everything - to be different than the rest. As a musical artist, I can definitely tell you that different will get you somewhere in this world. Different will take you where you want to go. Different will make you the defining artist of our time. And I will personally sign you, on my label - Mannstein Records. (Shameless Plug, I'm sorry, I'm a marketer as well as a musician) I encourage all inspiring musicians and musical geniuses to follow your path of different. Because different will get your noticed. It may not make you the next Nickelback....but let's face it...there are loftier goals, lol. Every label is looking for the next big thing - and you might be just that.

Don't be afraid to be different. You might be the next big thing.
End of Musing No 9
http://www.myspace.com/joelyoley
Friday, January 29, 2010
Thursday, January 21, 2010
Musing No. 8 - It May Become An Epidemic

Friday, January 15, 2010
Musing No. 7 - This Year I Promise

